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Ericsson (ERIC) Partners Mobily for Improved Hajj Connectivity

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Ericsson (ERIC - Free Report) , a global leader in telecommunications technology, has teamed up with Etihad Etisalat (Mobily) to provide seamless connectivity for this year's Hajj pilgrims. The collaboration aims to leverage artificial intelligence (AI), machine learning (ML) and advanced analytics to deliver an enhanced experience during the Hajj season.

The partnership between Mobily and Ericsson has brought AI-based cognitive solutions into play. These solutions utilize automation, big data scalability, speed, accuracy and consistency to optimize network performance and improve throughput. By deploying these cutting-edge AI solutions, Mobily aims to revolutionize the way pilgrims connect during their spiritual journey, ensuring reliable and smooth connectivity throughout the Hajj season.

To meet the expected surge in data traffic and enhance user experiences, Mobily has also deployed new sites equipped with Ericsson Radio System products. These products increase the 5G capacity, expand the backhaul capacity and extend service coverage in Mina, a location heavily frequented by pilgrims. Using analytics and AI, the cognitive solution continuously monitors and assesses the network, identifying and correcting any anomalies that may affect performance and service experiences.

The partnership has resulted in an expansion of Mobily's coverage, increased 5G capacity and the development of intelligent capabilities, all working toward the realization of a fully autonomous network.

The collaboration between Ericsson and Mobily demonstrates the power of advanced technologies in enhancing connectivity and user experiences by leveraging AI, ML and analytics. It also contributes to developing intelligent networks that will shape the future of the telecommunications industry.

Ericsson is the world’s largest supplier of LTE technology with a significant market share and has established a large number of LTE networks worldwide. With the emergence of the smartphone market and subsequent usage of mobile broadband, user demand for coverage speed and quality has increased manifold. Further, to maintain superior performance as traffic increases, there is also a continuous need for network tuning and optimization. Ericsson is much in demand among operators to expand network coverage and upgrade networks for higher speed and capacity.

The company is focusing on 5G system development. It believes that the standardization of 5G is the cornerstone for digitizing industries and broadband. The deployment of 5G networks is expected to boost the adoption of IoT devices, with technologies like network slicing gaining more prominence. Ericsson currently has 147 live 5G networks across the globe, spanning 63 countries.

The stock has lost 33.3% over the past year compared with the industry’s decline of 3.4%.

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Ericsson currently has a Zacks Rank #3 (Hold).

You can see the complete list of today’s Zacks #1 Rank (Strong Buy) stocks here.

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Disclaimer: This article has been written with the assistance of Generative AI. However, the author has reviewed, revised, supplemented, and rewritten parts of this content to ensure its originality and the precision of the incorporated information.

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